The Louvre in Paris is once again teaming up with Uniqlo to create a new line of t-shirts featuring fragments of writing from works in the museum’s collection. Known as “The Scripts of the Louvre”, the collection will be released on May 8.
The idea for the unique line was imagined by M/M (Paris), a design agency founded by Michaël Amzalag and Mathias Augustyniak in 1992.
Their chosen inscriptions come from all nine departments of the Louvre, covering the whole of history, from some of the earliest documented writing by man during the third millennium BC to the signature of the French Baroque painter Poussin. They will be accompanied by a new Louvre logo in M/M’s original typography.
T-shirt from the “Les Scripts du Louvre” collection edited by M/M for Uniqlo x The Louvre. Photo: © Uniqlo.
“We are very excited about this collection which gives visitors the opportunity to think beyond the obvious representation of the past and offers a blend of art, design and fashion in a way that transcends space, time and culture,” read a statement from Mr./M.
Some of the t-shirts will also feature a recurring character throughout M/M’s work as The Agent, appearing here as a reverse image of the Mona Lisa sitting atop IM Pei’s famous pyramid, installed in the courtyard of the Louvre. Posters bearing the same motifs will be displayed publicly in the museum.
T-shirt from the “Les Scripts du Louvre” collection edited by M/M for UNIQLO x Le Louvre. Photo: © UNIQLO.
The Grand Palais will also offer a series of novelties around the same design. These will be typical gift shop products including stationery, tote bags, mugs, snow globes, puzzles and candles.
Uniqlo and the Louvre announced a four-year partnership in 2021, with a plan to invite new artists and designers each year to give a fresh look at the museum’s collection. Previous collaborations between the Japanese fashion retailer and the Parisian museum have included a series of comic book-style drawings of classic artworks by Japanese artist Yu Nagaba in 2022 and another reinterpretation of the works based on their serial numbers. accession by British graphic designer Peter Saville in 2021.
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